Alicia Yi

Alicia Yi

Alicia Yi

Alicia Yi

Product designer working end to end from strategy to execution, focused on simple, accessible, human-centred design.

About Me

About Me

With a strong foundation in visual design, I blend research and strategy into impactful UX. Currently crafting mobile card management experiences at TD Bank.

With a strong foundation in visual design, I blend research and strategy into impactful UX. Currently crafting mobile card management experiences at TD Bank.

Experience

Experience

With 2 years of product design experience spanning agile startups and retail banking, I leverage research and design principles to drive strategy. My ethos centres on an accessible simplicity that allows the interface to become invisible for everyone.

With 2 years of product design experience spanning agile startups and retail banking, I leverage research and design principles to drive strategy. My ethos centres on an accessible simplicity that allows the interface to become invisible for everyone.

TD Bank

UX Designer

2024 – Present

TD Bank

UX Designer

2024 – Present

TD Bank

UX Designer

2024 – Present

UpBeing

Product Designer Intern

2023

UpBeing

Product Designer Intern

2023

UpBeing

Product Designer Intern

2023

Freelancer

Product/Visual Designer

2021 – 2024

Freelancer

Product/Visual Designer

2021 – 2024

Freelancer

Product/Visual Designer

2021 – 2024

White Elephant Agency

Visual Designer

2021 - 2022

White Elephant Agency

Visual Designer

2021 - 2022

White Elephant Agency

Visual Designer

2021 - 2022

award

award

Final Award Winner

TD Innovation Challenge

2024 internal innovation competition for interns, featuring 100+ participants, focused on reimagining the future of in-branch banking.

Final Award Winner

TD Innovation Challenge

2024 internal innovation competition for interns, featuring 100+ participants, focused on reimagining the future of in-branch banking.

1st Place Winner

Amazon X Adobe Creative Jam

UX design linking Toronto high school students to tailored volunteering. Built in 2.5 weeks, winning first place among 500+ global students.

1st Place Winner

Amazon X Adobe Creative Jam

UX design linking Toronto high school students to tailored volunteering. Built in 2.5 weeks, winning first place among 500+ global students.

1st Place Winner

DESNathon

York University's annual 24-hour design competition, creating a micro-farming app that simplifies home plant care.

1st Place Winner

DESNathon

York University's annual 24-hour design competition, creating a micro-farming app that simplifies home plant care.

Special Award

B.E.S.T Startup

A cross-platform solution enhancing the homeless shelter worker experience, secured funding for startup development.

Special Award

B.E.S.T Startup

A cross-platform solution enhancing the homeless shelter worker experience, secured funding for startup development.

Off the Clock

Off the Clock

I love keeping myself engaged with things that keep me motivated and excited. Whether it’s teaching French, staying active with tennis, jogging, and rock climbing, or just traveling and experiencing new places. I focus on small moments of joy that collectively shape my happiness in life :)

I love keeping myself engaged with things that keep me motivated and excited. Whether it’s teaching French, staying active with tennis, jogging, and rock climbing, or just traveling and experiencing new places. I focus on small moments of joy that collectively shape my happiness in life :)

Riding a bicycle with V sign
Riding a bicycle with V sign
Riding a bicycle with V sign
A boat in the sea
A boat in the sea
A boat in the sea
Skating on one leg
Skating on one leg
Skating on one leg